Facebook Global Brands - Suecia

Total: 58

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Nobel Prize Nobel Prize 3,971,024 12,709

86

No variation 2 TrueCaller TrueCaller 2,413,041 16,056

84

No variation 3 Scania Scania 1,785,791 13,472

84

No variation 4 Koenigsegg Koenigsegg 993,524 27,155

83

No variation 5 ABSOLUT ABSOLUT 7,295,797 1,376

80

No variation 6 Daniel Wellington Daniel Wellington 929,204 5,135

79

No variation 7 COS (Collection of Style) COS (Collection of Style) 446,171 7,788

78

No variation 8 Hasselblad Hasselblad 341,023 8,363

78

Up 9 Happy Socks Happy Socks 670,824 1,792

75

Down 10 Volvo Cars Volvo Cars 1,921,251 594

75

No variation 11 Make Up Store Make Up Store 144,658 6,319

75

No variation 12 H&M H&M 33,809,572 8

72

No variation 13 Rebtel Rebtel 248,155 1,227

71

Up 14 SKF SKF 356,749 964

71

Down 15 Electrolux Electrolux 4,585,662 84

71

Down 16 Hästens Hästens 347,072 1,066

71

No variation 17 K-Swiss K-Swiss 769,080 278

70

No variation 18 & Other Stories & Other Stories 264,037 373

68

No variation 19 Propellerhead Propellerhead 105,267 453

66

No variation 20 ShapeUp Club ShapeUp Club 82,489 386

65

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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