Facebook Global Brands - Países Bajos

Total: 114

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Shell Shell 7,625,245 34,449

90

Up 2 IKEA Foundation IKEA Foundation 1,290,045 154,492

89

Down 3 Tommy Hilfiger Tommy Hilfiger 12,002,054 14,726

88

Up 4 Greenpeace Greenpeace 2,901,365 16,603

85

Down 5 Adidas Originals Adidas Originals 31,591,832 895

84

Down 6 G-Star Raw G-Star Raw 2,358,181 9,919

83

Down 7 I amsterdam I amsterdam 824,645 11,649

80

No variation 8 Philips Philips 9,296,990 667

79

No variation 9 Wetransfer Wetransfer 486,899 6,088

77

No variation 10 PrimaDonna PrimaDonna 237,840 7,055

75

No variation 11 Here Technologies Here Technologies 986,706 1,430

74

No variation 12 Hunkemöller Hunkemöller 1,712,611 773

74

No variation 13 Viktor & Rolf Viktor & Rolf 331,760 3,679

73

Up 14 Zeeman Zeeman 344,133 2,051

73

Down 15 Suitsupply Suitsupply 470,685 1,623

73

Up 16 Ketel One Ketel One 919,756 831

73

Down 17 Orangina International Orangina International 1,550,712 1,248

73

No variation 18 Scotch & Soda Scotch & Soda 370,847 1,738

73

Down 19 Heineken Heineken 23,484,810 15

72

Down 20 Marie Jo Marie Jo 193,264 2,872

72

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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