Facebook Brands & Organisations - EE.UU.

Total: 10398

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 McDonald's Brasil McDonald's Brasil 11,062,516 582,746

92

Up 2 Nike Nike 29,332,707 218,023

91

Down 3 Nike Football Nike Football 45,096,223 135,581

91

No variation 4 Monster Energy Monster Energy 26,219,932 111,607

89

Up 5 The White House The White House 2,981,103 1,372,498

89

Down 6 Windows India Windows India 11,843,772 277,344

88

Up 7 Victoria's Secret Victoria's Secret 28,678,355 37,739

87

Up 8 Arby's Arby's 3,143,387 365,864

87

Up 9 Windows Phone Windows Phone 44,271,698 33,181

87

Down 10 Budweiser Budweiser 5,047,606 208,157

87

No variation 11 Bath & Body Works Bath & Body Works 8,531,729 96,328

86

Up 12 Pepsi Pepsi 37,410,894 31,065

86

Down 13 NASA NASA 20,680,025 29,887

86

Down 14 Tiffany & Co Tiffany & Co 9,642,025 66,453

86

Up 15 Jack Daniel's Jack Daniel's 16,352,183 39,577

85

No variation 16 Verragio Verragio 4,818,611 118,406

85

Up 17 Google Chrome Google Chrome 18,304,720 34,924

85

Down 18 Nike Jordan Nike Jordan 9,149,651 57,198

85

No variation 19 Michael Kors Michael Kors 17,492,415 23,306

84

Up 20 Starbucks Frappuccino Starbucks Frappuccino 12,140,502 46,973

84

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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