Facebook Brands & Organisations - México

Total: 281

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Corona México Corona México 7,147,370 160,934

87

Up 2 Cerveza Modelo Cerveza Modelo 4,243,210 110,828

84

Down 3 Cinépolis Cinépolis 11,492,841 29,041

84

Up 4 Cinemex Cinemex 7,392,342 25,395

83

Up 5 Starbucks Mexico Starbucks Mexico 3,810,107 40,247

82

Up 6 Converse Mexico Converse Mexico 5,531,326 28,790

82

Down 7 Volkswagen de México Volkswagen de México 4,993,736 26,474

82

Up 8 Lyncott Lyncott 1,248,210 101,963

81

Up 9 Cerveza Victoria México Cerveza Victoria México 3,119,923 44,541

81

No variation 10 Andrea Andrea 4,738,223 23,110

81

Down 11 Cerveza Tecate Cerveza Tecate 2,935,112 35,397

81

Down 12 Sally Beauty Mexico Sally Beauty Mexico 986,887 73,935

80

Down 13 Mary Kay de México Mary Kay de México 3,665,727 20,294

80

Up 14 Toyota México Toyota México 3,530,837 18,062

80

Up 15 Chokis Chokis 1,187,613 53,127

79

No variation 16 Marías Gamesa Marías Gamesa 796,002 70,932

79

Down 17 Samsung Mexico Samsung Mexico 4,665,910 10,735

79

Up 18 PlayStation Latinoamérica PlayStation Latinoamérica 3,962,074 10,530

79

Up 19 Bonafont Bonafont 2,011,799 22,801

79

Down 20 Visit Mexico Visit Mexico 5,298,529 6,970

78

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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