Facebook Brands & Organisations - Brasil

Total: 594

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Facebook Brasil Facebook Brasil 15,174,908 476,335

91

No variation 2 Fini Fini 5,130,325 636,496

90

Up 3 Samsung Mobile Brasil Samsung Mobile Brasil 3,695,130 745,554

89

Down 4 Burger King Brasil Burger King Brasil 6,826,041 373,250

89

Up 5 Samsung Brasil Samsung Brasil 3,887,274 463,891

88

Up 6 Skol Skol 12,581,336 148,521

88

Up 7 Cacau Show Cacau Show 9,469,778 155,310

87

Up 8 Caixa Econômica Federal Caixa Econômica Federal 2,923,804 469,746

87

Up 9 Subway Brasil Subway Brasil 6,892,712 176,254

87

No variation 10 Intel Brasil Intel Brasil 3,259,302 365,243

87

Up 11 C&A Brasil C&A Brasil 5,140,404 186,477

87

No variation 12 Via Marte Via Marte 3,536,127 259,048

86

No variation 13 Netflix Brasil Netflix Brasil 8,540,358 94,902

86

Up 14 Natura Brasil Natura Brasil 13,095,752 63,474

86

Up 15 Johnnie Walker Brasil Johnnie Walker Brasil 2,928,723 327,883

86

Down 16 Volkswagen Brasil Volkswagen Brasil 3,879,257 241,604

86

Up 17 Sony Pictures Brasil Sony Pictures Brasil 2,933,126 235,437

86

Down 18 Bis Bis 6,062,789 172,126

85

No variation 19 Vou de Marisa Vou de Marisa 5,173,491 140,029

85

Up 20 Guaraná Antarctica Guaraná Antarctica 16,034,252 74,261

85

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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