Facebook Brands & Organisations - Brasil

Total: 593

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Skol Skol 12,649,700 410,500

98

Down 2 Samsung Brasil Samsung Brasil 6,542,437 601,541

98

Up 3 Bob's Bob's 3,876,119 417,666

95

Down 4 Halls Brasil Halls Brasil 5,787,127 245,915

95

Up 5 Johnson's Baby Brasil Johnson's Baby Brasil 3,241,970 625,920

94

Up 6 C&A Brasil C&A Brasil 5,328,495 169,070

94

Down 7 Guaraná Antarctica Guaraná Antarctica 15,806,274 78,175

94

Down 8 Facebook Brasil Facebook Brasil 15,556,244 62,296

94

Up 9 Natura Brasil Natura Brasil 14,037,064 55,746

93

Up 10 Garoto Garoto 12,581,001 55,725

93

Down 11 Bis Bis 6,031,890 171,964

92

Down 12 Burger King Brasil Burger King Brasil 7,125,565 77,734

92

Up 13 Netflix Brasil Netflix Brasil 8,950,064 53,791

92

No variation 14 Via Marte Via Marte 3,579,331 146,793

92

Up 15 Doritos Brasil Doritos Brasil 2,349,604 177,539

91

Down 16 Fiat Automóveis Brasil Fiat Automóveis Brasil 6,602,184 54,401

91

Up 17 Habib's Habib's 3,712,923 98,195

91

Up 18 Fini Fini 5,121,039 73,548

90

Up 19 O Boticário O Boticário 14,494,303 16,715

90

No variation 20 Maquiagem Natura Maquiagem Natura 3,180,370 119,011

90

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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