Alianzo Rank Local Brands - EE.UU.

Total: 950

  # PROFILE
No variation 1 The White House The White House 85 62 89 88 0 66 50 72 91 7 68 0
No variation 2 Macy's Macy's 0 79 79 88 68 52 81 77 82 0 42 0
No variation 3 Nordstrom Nordstrom 73 72 77 71 55 51 98 84 75 0 0 0
No variation 4 United States Marine Corps United States Marine Corps 0 73 79 73 0 0 0 81 90 0 0 0
No variation 5 U.S. Air Force U.S. Air Force 14 80 79 58 0 0 0 60 91 0 71 0
No variation 6 Budweiser Budweiser 0 81 87 87 0 0 0 54 79 0 0 0
No variation 7 U.S. Marines U.S. Marines 18 85 82 82 0 52 63 0 90 0 87 0
No variation 8 Kohl's Kohl's 0 69 67 72 75 78 86 76 71 0 0 0
Up 9 Bergdorf Goodman Bergdorf Goodman 73 68 67 59 33 60 73 83 64 0 0 0
Down 10 T-Mobile USA T-Mobile USA 18 75 62 79 68 63 0 66 71 0 0 0
Up 11 National Rifle Association National Rifle Association 0 79 81 79 0 50 41 0 80 0 0 0
Down 12 The New York Public Library (NYPL) The New York Public Library (NYPL) 71 82 67 58 0 81 63 0 79 0 0 0
No variation 13 ModCloth ModCloth 50 63 73 41 53 40 88 76 52 0 42 0
Up 14 National Audubon Society National Audubon Society 0 73 74 54 0 0 68 56 66 0 0 0
Down 15 Federal Communications Commission (FCC) Federal Communications Commission (FCC) 71 75 49 47 0 0 0 38 82 0 59 0
Up 16 BNSF Railway BNSF Railway 0 62 62 47 62 38 0 49 74 0 0 0
Up 17 FreedomWorks FreedomWorks 71 70 80 53 25 37 55 0 62 0 0 0
Down 18 U.S. Army U.S. Army 18 82 61 70 72 59 63 60 35 0 82 0
Up 19 Boise State University Boise State University 50 56 59 37 0 28 52 49 72 0 0 0
Down 20 Boston Police Department Boston Police Department 1 73 65 26 0 24 23 57 65 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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