Alianzo Rank Global Brands - India

Total: 423

  # PROFILE
No variation 1 Kingfisher Kingfisher 0 69 81 77 0 0 0 65 79 0 0 0
No variation 2 Flipkart Flipkart 54 72 87 58 18 62 0 0 76 0 0 0
No variation 3 Jet Airways Jet Airways 0 66 74 66 66 0 0 0 81 0 31 0
No variation 4 Snapdeal Snapdeal 40 66 77 56 0 61 48 0 63 0 0 0
No variation 5 Tata Docomo Tata Docomo 0 63 79 47 34 39 17 0 66 0 0 0
Up 6 Tech Mahindra Tech Mahindra 54 64 65 49 76 0 0 0 65 0 0 0
Up 7 Indian School of Business Indian School of Business 57 59 64 51 73 0 0 0 67 0 0 0
Up 8 Mindtree Mindtree 56 64 61 48 73 30 0 0 61 0 0 0
Down 9 CaratLane CaratLane 50 45 75 40 0 40 28 63 44 0 0 0
No variation 10 Indian Institute of Management Indian Institute of Management 0 65 65 48 2 0 0 0 69 0 0 0
No variation 11 Myntra Myntra 53 62 87 85 0 78 55 59 0 0 0 0
Up 12 Lakmé Lakmé 0 54 57 73 0 0 55 57 44 0 0 0
Down 13 NIIT NIIT 0 52 66 50 59 0 0 0 63 0 0 0
Down 14 HDFC Life HDFC Life 1 63 76 67 59 38 33 0 40 0 0 0
Down 15 Pantaloons Pantaloons 0 53 73 0 0 0 49 52 49 0 0 0
No variation 16 Fastrack Fastrack 0 57 89 67 28 33 36 52 0 0 0 0
No variation 17 Tata Nano Tata Nano 0 0 76 8 0 0 0 21 78 0 0 0
Up 18 Isha Foundation Isha Foundation 79 71 75 83 32 43 0 0 0 0 0 0
Down 19 Tata Motors Tata Motors 4 62 74 75 44 0 0 44 0 0 0 0
No variation 20 POPxo POPxo 0 50 76 91 0 0 51 55 0 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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