Alianzo Rank Brands & Organisations - Países Bajos

Total: 430

  # PROFILE
No variation 1 Greenpeace Greenpeace 70 84 77 76 40 53 59 78 88 0 0 55
No variation 2 KLM KLM 74 70 66 83 87 91 60 79 85 70 0 72
No variation 3 Philips Philips 4 71 81 54 82 48 59 59 90 73 63 75
No variation 4 Shell Shell 0 75 91 74 86 46 0 53 83 0 0 0
Up 5 Booking Booking 46 60 71 45 66 72 72 55 62 58 0 0
Down 6 Tommy Hilfiger Tommy Hilfiger 58 75 83 73 68 80 70 87 21 0 0 0
Down 7 Heineken Heineken 0 59 67 67 74 0 0 50 72 0 0 0
No variation 8 Universiteit Leiden Universiteit Leiden 64 55 44 47 67 25 0 47 81 0 0 0
No variation 9 AkzoNobel AkzoNobel 0 57 60 50 58 0 0 44 71 0 29 0
No variation 10 Hunkemöller Hunkemöller 1 57 69 65 49 0 72 58 53 0 0 0
No variation 11 Adidas Originals Adidas Originals 28 86 66 77 0 55 0 94 0 93 41 75
Up 12 University of Groningen (RUG) University of Groningen (RUG) 0 58 45 51 0 0 43 49 75 0 0 0
No variation 13 Scotch & Soda Scotch & Soda 1 52 66 62 58 34 59 71 41 0 0 0
Down 14 Viktor & Rolf Viktor & Rolf 0 51 69 59 0 0 0 55 55 0 0 0
No variation 15 ING Group ING Group 0 54 61 42 58 0 0 0 74 0 0 0
No variation 16 NXP Semiconductors NXP Semiconductors 48 58 59 0 0 0 0 19 71 0 0 0
No variation 17 Suitsupply Suitsupply 0 52 70 0 0 42 37 74 42 0 0 0
No variation 18 Ketel One Ketel One 0 43 69 48 0 7 0 19 49 0 0 0
Up 19 TNT TNT 0 43 57 40 67 0 0 0 59 0 0 0
Down 20 Rotterdam School of Management Rotterdam School of Management 45 49 58 44 67 0 0 51 18 0 55 50

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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