Youtube Local Brands - Russia

  • Adygeya
  • Altay
  • Altayskiy
  • Amur
  • Arkhangelskaya
  • Astrakhan
  • Bashkortostan
  • Belgorod
  • Brjansk
  • Buryatiya
  • Chechnya
  • Chelyabinsk Oblast
  • Chukotskiy Avtonomnyy Okrug
  • Chuvashia
  • Dagestan
  • Ingushetiya
  • Irkutsk
  • Ivanovo
  • Jaroslavl
  • Jewish Autonomous Oblast
  • Kabardino-Balkariya
  • Kaliningrad
  • Kalmykiya
  • Kaluga
  • Kamtsjatka
  • Karachayevo-Cherkesiya
  • Kareliya
  • Kemerovo
  • Khabarovsk Krai
  • Khakasiya
  • Khanty-Mansiyskiy Avtonomnyy Okrug
  • Kirov
  • Komi
  • Kostroma
  • Krasnodarskiy
  • Krasnoyarskiy
  • Kurgan
  • Kursk
  • Leningrad
  • Lipetsk
  • Magadan
  • Mariy-El
  • Mordoviya
  • Moscow
  • Moskovskaya
  • Murmansk
  • Nenetskiy Avtonomnyy Okrug
  • Nizjnij Novgorod
  • North Ossetia
  • Novgorod
  • Novosibirsk
  • Omsk
  • Orenburg
  • Orjol
  • Penza
  • Perm
  • Primorskiy
  • Pskov
  • Rjazan
  • Rostov
  • Sakha
  • Sakhalin
  • Samara
  • Saratov
  • Smolensk
  • St.-Petersburg
  • Stavropol'skiy
  • Sverdlovsk
  • Tambov
  • Tatarstan
  • Tjumen
  • Tomsk
  • Tula
  • Tverskaya
  • Tyva
  • Udmurtiya
  • Uljanovsk
  • Vladimir
  • Volgograd
  • Vologda
  • Voronezj
  • Yamalo-Nenetskiy Avtonomnyy Okrug
  • Zabaykal’skiy Kray

Total: 141

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Marvel Russia MarvelRussia 251,950 100,366,046

92

No variation 2 Samsung Russia samsungRuTV 458,664 161,708,750

92

No variation 3 PlayStation Russia sonyplaystation 706,733 232,730,038

90

Up 4 Guitarplayer Rossiya fredguitarist 36,691 5,449,009

82

Down 5 Motor Rossiya m0t0rru 77,420 14,603,909

82

No variation 6 Lada avtovazvideo 15,707 14,956,347

81

Up 7 S7 S7Group 38,779 42,223,328

81

Down 8 Avon Rossiya avonproductsrussia 30,033 28,491,482

80

No variation 9 Билайн beelineru 96,714 112,129,090

80

No variation 10 Mazda Russia themazdarussia 24,876 34,867,432

76

No variation 11 Tv3 Rossiya tv3russia 57,776 1,954,956

76

No variation 12 Связной svyaznoymedia 21,325 39,458,328

76

Up 13 Kaspersky Rossiya kasperskychannelru 17,579 40,457,289

75

Down 14 Tele2 Rossiya afishatele2 10,290 29,706,046

75

No variation 15 2x2tv Rossiya The2x2channel 76,906 14,336,476

74

No variation 16 Onlineguru Rossiya gameguruvideo 6,763 1,711,321

73

No variation 17 HP (Россия) hprussia 21,556 20,933,143

72

No variation 18 BMW Russia bmwinrussia 25,535 17,776,101

71

Up 19 Steelfactor Rossiya getbigru 8,957 3,677,176

71

Up 20 Teletrade Rossiya TeleTradeLife 12,223 7,607,284

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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