Youtube Local Brands - Romania

  • Alba
  • Arad
  • Argeş
  • Bacău
  • Bihor
  • Bistriţa-Năsăud
  • Botoşani
  • Brăila
  • Braşov
  • Bucureşti
  • Buzău
  • Călăraşi
  • Caraş-Severin
  • Cluj
  • Constanţa
  • Covasna
  • Dâmboviţa
  • Dolj
  • Galaţi
  • Giurgiu
  • Gorj
  • Harghita
  • Hunedoara
  • Ialomiţa
  • Iaşi
  • Ilfov
  • Maramureş
  • Mehedinţi
  • Mureş
  • Neamţ
  • Olt
  • Prahova
  • Sălaj
  • Satu Mare
  • Sibiu
  • Suceava
  • Teleorman
  • Timiş
  • Tulcea
  • Vâlcea
  • Vaslui
  • Vrancea

Total: 32

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Lidl Romania lidlromania 53,031 69,469,244

82

No variation 2 Orange Romania Orange Romania 75,192 87,292,290

73

No variation 3 Vodafone Romania vodafonebuzz 26,069 69,724,702

69

No variation 4 Avon Romania AvonCosmeticsRomania 20,602 20,413,088

64

Up 5 KFC Romania kfcro 1,963 5,705,829

63

Up 6 Dacia România Dacia Romania 4,827 2,800,149

61

Up 7 Gov România guvernulromaniei 3,410 1,221,813

60

Up 8 Citynews România mangorecordschannel 57,153 29,084,949

60

Up 9 Suzuki Romania RomaniaSuzuki 1,430 2,484,851

59

Up 10 OMV Petrom OMV Petrom 1,254 3,338,308

56

Up 11 Toyota Romania ToyotaRomania 696 5,970,639

56

Up 12 Decathlon România DecathlonRomania 1,502 1,710,356

55

No variation 13 BMW Romania BMW Romania 3,099 1,813,873

54

Down 14 Telekom Romania Telekom Romania 7,154 11,763,304

53

No variation 15 Emag.ro eMAG 12,622 17,824,162

52

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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