Youtube Local Brands - Mexico

Total: 125

  # PROFILE SUBSCRIBERS VIEWS ranking
Up 1 Sony Pictures Mexico sonypicturesmexico 166,918 239,361,621

86

Up 2 PlayStation Latinoamérica LatamPlayStation 293,849 168,016,871

83

Up 3 Samsung Mobile MX samsungfunclub 126,920 108,217,752

82

Up 4 Cerveza Tecate Cerveza Tecate México 76,013 55,624,102

80

Down 5 Cinépolis CinepolisOnline 141,722 57,573,082

80

Down 6 Trident México TridentTwistMexico 31,734 103,758,325

80

Up 7 Coppel México Coppel 114,607 85,043,079

80

Down 8 Domino's Pizza Mexico DominosPizzaMx 26,798 22,788,272

78

No variation 9 Walmart México WalmartMxoficial 22,833 48,632,377

78

No variation 10 Sally Beauty Mexico SallyBeautyMexico 333,493 46,023,409

78

No variation 11 Chevrolet Mexico Chevroletmexicoo 54,490 46,002,930

78

No variation 12 Samsung Mexico SamsungLivemx 48,919 51,524,507

74

No variation 13 Colgate Latinoamérica Colgate-Palmolive Mexico 19,404 74,658,644

73

No variation 14 Aspel conexionaspel 7,506 17,536,453

73

No variation 15 Elsiglodetorreon México elsiglodetorreon 58,476 64,955,591

72

No variation 16 Noticiasnet México noticiasnetmx2012 25,337 18,092,843

72

Up 17 Cerveza Victoria México Victoria México 104,821 103,004,161

71

Down 18 Mary Kay de México marykaydemexico 36,873 2,643,177

71

Up 19 Papas Sabritas PapasSabritasOficial 15,928 14,788,977

70

Down 20 Coca-Cola México CocacoladeMexico 87,341 60,752,878

69

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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