Youtube Local Brands - Germany

Total: 193

  # PROFILE SUBSCRIBERS VIEWS ranking
Up 1 Audi Deutschland audi 506,987 94,504,768

86

No variation 2 McDonald's Deutschland mcdonaldsDE 41,628 22,551,844

85

Up 3 Samsung Deutschland samsunggermany 65,701 45,852,502

85

No variation 4 Nintendo Deutschland NintendoDeutschland 65,107 25,414,180

83

Down 5 Nivea Deutschland NIVEADeutschland 42,157 24,892,165

83

Down 6 11teamsports Deutschland eleventeamsports 29,713 4,752,818

83

Down 7 ESO (European Southern Observatory) ESOobservatory 20,217 8,837,076

82

No variation 8 Digitalfernsehen Deutschland digitalfernsehende 15,485 6,684,762

81

No variation 9 Ford of Europe fordofeurope 52,238 39,894,614

79

No variation 10 Elbenwald Deutschland ElbenwaldOfficial 36,276 7,874,619

79

No variation 11 Tk Deutschland tk 28,448 12,958,343

77

No variation 12 L'Oréal Paris Deutschland L'Oréal Paris Deutschland 67,849 24,360,036

77

Up 13 Sony Pictures Germany SonyPicturesGermany 31,616 180,026,047

76

Up 14 Stageentertainment Deutschland StageTV 28,495 24,954,531

76

Up 15 DaWanda Deutschland dawandadotcom 88,324 25,215,118

76

Down 16 Musicstore Deutschland MusicStoreTV 39,483 37,248,891

75

Down 17 Br Deutschland BR 79,506 68,319,157

74

Down 18 Avm Deutschland avm 15,346 4,302,703

74

Down 19 Dm Deutschland dmdeutschland 80,268 23,565,360

74

Up 20 Lidl Deutschland lidl 21,647 17,794,158

72

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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