Youtube Local Brands - Brazil

Total: 214

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Netflix Brasil Netflix Brasil 2,589,169 122,545,699

94

No variation 2 Sony Pictures Brasil SonyPicturesBrasil 410,693 319,024,555

92

No variation 3 Claro Brasil ClaroBrasil 820,984 548,466,814

92

No variation 4 Vivo Vivo 1,395,974 494,313,199

90

No variation 5 Pantene Brasil pantenebrasil 279,998 91,649,792

88

Up 6 C&A Brasil cea 129,932 183,676,378

88

Down 7 Santander Brasil santanderbrasil 376,840 330,861,448

88

No variation 8 Nissan Brasil nissanoficial 447,545 180,923,917

86

No variation 9 Descomplica Descomplica 1,572,185 112,416,905

86

Up 10 Renault Brasil RenaultBrasil 383,741 86,574,923

85

Down 11 Netshoes netshoes 205,223 126,682,058

85

Up 12 Land Rover Brasil landrover 206,294 49,126,958

83

Up 13 Fiat Automóveis Brasil fiat 608,075 155,043,965

81

No variation 14 L'Oreal Paris Brasil lorealparisbrasil 104,718 213,512,473

81

Up 15 Discoverybrasil Brasil discoverybrasil 308,533 68,961,000

81

Up 16 Moto Brasil siteMOTOcombr 85,742 21,388,127

80

Down 17 Motorola Brasil motorolabrasil 322,818 275,079,389

80

Up 18 Gran Cursos Online grancursostv 625,981 59,198,339

80

Up 19 Chevrolet Brasil chevroletbrasil 339,538 65,068,147

79

Up 20 Portaldovt Brasil Portal do Vale Tudo 44,755 16,136,733

79

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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