Youtube Global Brands - Italy

Total: 125

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Lamborghini Lamborghini 543,040 45,732,067

91

No variation 2 Dolce&Gabbana dolcegabbanachannel 210,452 68,022,443

85

No variation 3 Gucci gucciofficial 178,294 60,257,206

84

Up 4 Ducati Ducati 128,768 27,477,553

81

Down 5 Versace versacevideos 61,663 13,291,935

81

Up 6 Giorgio Armani Armani 66,484 24,612,038

77

Down 7 Ferrari ferrariworld 384,067 51,547,700

77

Up 8 Moschino moschinofficial 30,202 9,798,629

76

No variation 9 Prada PRADA 78,899 41,371,005

75

Down 10 Maserati maserati 82,191 23,618,591

74

Down 11 Diesel DieselPlanet 29,660 37,478,202

74

Down 12 Valentino valentino 28,283 16,681,113

73

No variation 13 Nutella NutellaItalia 13,459 26,307,157

70

No variation 14 United Colors of Benetton benetton 40,273 38,809,940

70

Up 15 Fendi fendichannel 37,676 40,932,656

68

Down 16 Pirelli Pirelli 14,637 11,671,898

68

No variation 17 Kinder KinderItalia 13,873 58,818,498

68

No variation 18 Pinarello PINARELLO .com 11,852 2,487,060

66

No variation 19 Bulgari Bulgari 74,329 96,174,137

65

Up 20 Miu Miu miumiu 28,949 20,885,638

64

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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