Youtube Global Brands - Germany

Total: 129

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 BMW BMW 695,279 140,703,721

91

No variation 2 Mercedes-Benz MercedesBenzTV 472,304 110,754,016

88

No variation 3 Porsche Porsche 449,591 187,781,275

87

Up 4 Adidas adidas 487,214 119,003,357

83

No variation 5 adidas Skateboarding adidas Skateboarding 199,857 20,497,118

83

Down 6 Puma Puma 233,736 167,224,792

82

No variation 7 Lufthansa lufthansa 43,342 40,734,173

81

No variation 8 Playmobil playmobil 126,606 139,121,930

80

No variation 9 BMW Motorrad BMW Motorrad 85,568 23,293,173

79

No variation 10 Leica Camera Mrleicacamera 37,094 6,355,006

76

Up 11 adidas Running adidasrunningtv 47,221 48,733,585

76

Down 12 Volkswagen myvolkswagen 86,663 67,842,256

75

No variation 13 Faber-Castell FaberCastellGroup 41,008 4,634,389

74

No variation 14 Kuka KUKARobotGroup 55,090 22,220,479

74

Up 15 Trivago trivago 44,506 263,265,258

74

Down 16 Braun braun 36,632 21,692,014

73

Down 17 Deutsche Telekom deutschetelekom 23,512 9,989,610

73

Down 18 Snipes SNIPES 45,188 33,286,538

72

Up 19 DB Bahn Deutsche Bahn Personenverkehr 8,510 31,602,183

69

Down 20 DHL DHL 21,748 14,676,213

69

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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