Youtube Brands & Organisations - Chile

  • Antofagasta
  • Arica y Parinacota
  • Atacama
  • Aysén del General Carlos Ibáñez del Campo
  • Biobío
  • Coquimbo
  • La Araucanía
  • Libertador General Bernardo O'Higgins
  • Los Lagos
  • Los Ríos
  • Magallanes y Antártica Chilena
  • Maule
  • Metropolitana de Santiago
  • Tarapacá
  • Valparaíso

Total: 31

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Sodimac Homecenter lacasadechile 784,282 238,196,270

90

Up 2 Lucchetti mamalucchettioficial 101,256 69,735,606

79

Down 3 Movistar Chile movistarchile 32,301 65,588,526

79

No variation 4 Mundo LG Chile MundoLGChile 33,218 51,650,007

78

No variation 5 Falabella Falabella Chile 50,434 69,819,950

77

No variation 6 Ripley Chile RipleyChile 26,512 66,989,499

71

No variation 7 Google Chile ytgoogcl 12,319 3,209,405

66

No variation 8 Ministerio de Educación - Chile Ministerio de Educación Gobierno de Chile 5,444 1,821,914

64

Up 9 Pcfactory Chile mediospcfactory 6,400 354,199

61

Down 10 Latam Airlines LATAM Airlines 63,076 30,033,676

60

No variation 11 Gobierno de Chile LAMONEDA 6,866 4,966,266

60

Down 12 umayor laumayor 3,418 5,947,295

60

No variation 13 La Ciudad de los Mineros Andres R 3,273 3,816,276

57

No variation 14 Americanino Chile AmericaninoChile 865 2,001,026

55

Up 15 Vtr Chile VTRChile 9,007 18,945,807

55

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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