Twitter Local Brands - United States

Total: 865

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Nintendo of America @NintendoAmerica 8,398,975 673

100

No variation 2 ACLU (American Civil Liberties Union) @ACLU 1,366,690 657

95

No variation 3 U.S. Marines @USMC 1,031,883 1,154

94

Up 4 American Red Cross @RedCross 5,130,570 87

93

Up 5 Audi of America @Audi 1,809,869 342

92

Down 6 Sony USA @Sony 4,181,815 54

89

Up 7 Budweiser @budweiserusa 155,197 10,013

89

Down 8 The New York Public Library (NYPL) @nypl 2,249,802 56

89

Down 9 U.S. Army @USArmy 1,175,877 98

89

Down 10 House Republicans @HouseGOP 484,866 307

88

Down 11 Human Rights Campaign @HRC 652,293 82

87

Down 12 U.S. Air Force @usairforce 878,577 77

87

Down 13 The Humane Society of the United States @HumaneSociety 696,808 91

86

Down 14 Samsung Mobile USA @SamsungMobileUS 5,339,680 21

86

Down 15 National Rifle Association @NRA 488,159 182

86

Down 16 National Oceanic and Atmospheric Administration (NOAA) @NOAA 917,637 38

86

Down 17 McDonald's USA @McDonalds 3,505,963 22

85

Down 18 National Wildlife Federation (NWF) @NWF 561,674 48

84

Down 19 American Cancer Society (ACS) @AmericanCancer 870,887 38

84

Down 20 National Park Service @NatlParkService 458,601 85

84

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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