Linkedin Brands & Organisations - Mexico

Total: 38

  # PROFILE FOLLOWERS INTERACTIONS (IN LAST 10 ITEMS) ranking
No variation 1 Samsung Mexico Samsung Mexico 22,382 1,778

75

No variation 2 Banamex Banamex 82,167 364

69

No variation 3 Corona Corona 82,860 2,218

64

No variation 4 IPADE IPADE 20,929 108

63

No variation 5 Coca-Cola México Coca-Cola México 313,659 312

61

No variation 6 Aeroméxico Aeroméxico 56,817 168

60

No variation 7 Banorte Banorte 31,034 167

58

No variation 8 DISH DISH 31,290 434

57

No variation 9 Santander México Santander México 14,204 55

55

No variation 10 Instituto Mexicano de la Propiedad Industrial (IMPI) Instituto Mexicano de la Propiedad Industrial (IMPI) 1,840 43

54

No variation 11 Banco Azteca Banco Azteca 11,342 91

49

No variation 12 Hoteles City Hoteles City 13,030 24

49

No variation 13 Cuauhtémoc Moctezuma Cuauhtémoc Moctezuma 33,145 0

48

No variation 14 AFIRME AFIRME 6,276 78

47

No variation 15 Inbursa Inbursa 4,165 53

45

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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