Google+ Global Brands - Italy

Total: 74

  # PROFILE YOUR +1'S ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Lamborghini Lamborghini 3,633,767 1,605

96

No variation 2 Ferrari Ferrari 8,359,272 2,381

95

No variation 3 Versace Versace . 3,038,155 1,244

91

No variation 4 Fiat Fiat 2,265,262 602

90

No variation 5 Maserati Maserati 855,711 1,777

88

No variation 6 Gucci GUCCI . 4,338,276 1,367

85

No variation 7 Dolce&Gabbana Dolce & Gabbana 1,164,180 262

84

No variation 8 Ray-Ban Ray-Ban 629,572 217

82

No variation 9 Roberto Cavalli Roberto Cavalli 349,608 254

80

No variation 10 Kiko Make Up Milano KIKO Cosmetics - Official 26,252 1,136

78

No variation 11 Stella McCartney Stella McCartney 161,776 98

78

No variation 12 Giorgio Armani Armani . 1,986,972 638

76

No variation 13 OVS OVS 147,261 59

74

Up 14 Hogan Hogan 174,834 38

74

Down 15 Prada Prada 49,547 161

73

Up 16 Luisa Via Roma Luisa Via Roma 388,223 17

73

Down 17 World Food Programme / Programme Alimentaire Mondial World Food Programme 1,153,046 270

72

No variation 18 Yoox YOOX.COM 162,020 49

69

No variation 19 Moleskine Moleskine 29,928 28

67

No variation 20 United Colors of Benetton United Colors of Benetton 5,791 14

63

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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