Facebook Local Brands - Switzerland

  • Aargau
  • Appenzell Ausserrhoden
  • Appenzell Innerrhoden
  • Basel-Landschaft
  • Basel-Stadt
  • Bern – Berne
  • Freiburg – Fribourg
  • Genève
  • Glarus
  • Graubünden – Grigioni – Grischun
  • Jura
  • Luzern
  • Neuchâtel
  • Nidwalden
  • Obwalden
  • Schaffhausen
  • Schwyz
  • Solothurn
  • St. Gallen
  • Thurgau
  • Ticino
  • Uri
  • Vaud
  • Wallis – Valais
  • Zug
  • Zürich

Total: 56

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Triumph Deutschland Triumph Deutschland 206,790 3,402

74

Up 2 CERN CERN 119,149 4,119

74

Down 3 eBay.de eBay.de 1,110,280 350

73

Up 4 Blick Schweitz-Suisse Blick Schweitz-Suisse 137,849 1,804

72

Up 5 Arduino Arduino 108,785 1,324

71

Down 6 Migros CH Migros CH 260,747 333

69

No variation 7 Tutti Schweitz-Suisse Tutti Schweitz-Suisse 103,473 541

67

Up 8 Geschenkparadies Schweitz-Suisse Geschenkparadies Schweitz-Suisse 36,585 903

66

Down 9 Nzz Schweitz-Suisse Nzz Schweitz-Suisse 71,248 281

65

Down 10 Qoqa Schweitz-Suisse Qoqa Schweitz-Suisse 70,304 369

65

No variation 11 Teleboy Schweitz-Suisse Teleboy Schweitz-Suisse 14,771 911

64

No variation 12 Wog Schweitz-Suisse Wog Schweitz-Suisse 72,332 240

64

No variation 13 Flughafenzuerich Schweitz-Suisse Flughafenzuerich Schweitz-Suisse 33,093 469

64

No variation 14 Swissinfo Schweitz-Suisse Swissinfo Schweitz-Suisse 32,790 291

63

Up 15 Tio Schweitz-Suisse Tio Schweitz-Suisse 33,376 293

63

Down 16 Epfl Schweitz-Suisse Epfl Schweitz-Suisse 16,580 711

63

Down 17 Interdiscount Schweitz-Suisse Interdiscount Schweitz-Suisse 27,250 568

63

No variation 18 Dolce Gusto Nestle USA Dolce Gusto Nestle USA 181,753 84

62

No variation 19 Melectronics Schweitz-Suisse Melectronics Schweitz-Suisse 28,194 225

61

Up 20 Microspot Schweitz-Suisse Microspot Schweitz-Suisse 30,340 192

61

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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