Facebook Local Brands - New Zealand

  • Auckland
  • Bay of Plenty
  • Canterbury
  • Chatham Islands
  • Gisborne
  • Hawke's Bay
  • Manawatu-Wanganui
  • Marlborough
  • Nelson
  • Northland
  • Otago
  • Southland
  • Taranaki
  • Tasman
  • Waikato
  • Wellington
  • West Coast

Total: 23

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Stuff New Zealand Stuff New Zealand 486,543 2,050

70

Up 2 Countdown New Zealand Countdown New Zealand 288,790 2,755

68

Down 3 3news New Zealand 3news New Zealand 289,289 1,481

68

Down 4 New Zealand Police New Zealand Police 108,099 3,778

67

Down 5 Tvnz New Zealand Tvnz New Zealand 241,298 1,065

66

Down 6 Dse New Zealand Dse New Zealand 35,091 1,603

60

No variation 7 Tv3 New Zealand Tv3 New Zealand 544 557

49

No variation 8 Treatme New Zealand Treatme New Zealand 131 2,766

49

No variation 9 Yellow New Zealand Yellow New Zealand 6,351 52

47

No variation 10 ANZ ANZ 148 298

44

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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