Facebook Local Brands - Malaysia

  • Johor
  • Kedah
  • Kelantan
  • Kuala Lumpur
  • Labuan
  • Malacca
  • Negeri Sembilan
  • Pahang
  • Penang
  • Perak
  • Perlis
  • Putrajaya
  • Sabah
  • Sarawak
  • Selangor
  • Terengganu

Total: 35

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 McDonald's Malaysia McDonald's Malaysia 2,721,360 9,707

78

Up 2 Pr1ma Malaysia Pr1ma Malaysia 468,739 5,116

71

Up 3 Bata Malaysia Bata Malaysia 118,793 5,265

67

Down 4 Amanz Malaysia Amanz Malaysia 124,745 2,843

67

Down 5 Tgv Malaysia Tgv Malaysia 655,973 559

67

Down 6 Um Malaysia Um Malaysia 153,419 2,439

66

Down 7 KFC Malaysia KFC Malaysia 2,478,827 65

65

Down 8 Utusan Malaysia Utusan Malaysia 1,654,167 103

65

Down 9 Mstar Malaysia Mstar Malaysia 149,694 745

64

No variation 10 Zalora Malaysia Zalora Malaysia 2,300 113

49

No variation 11 Thesundaily Malaysia Thesundaily Malaysia 13,553 25

49

No variation 12 Legoland Malaysia Legoland Malaysia 244 897

48

Up 13 Eunited Malaysia Eunited Malaysia 14,378 21

48

Down 14 Hulala Malaysia Hulala Malaysia 41,505 24

47

Up 15 Propertyguru Malaysia Propertyguru Malaysia 363 356

47

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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