Facebook Local Brands - France

Total: 409

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Institut National de l'Audiovisuel (INA) Institut National de l'Audiovisuel (INA) 701,342 68,151

79

Down 2 Nutella France Nutella France 2,958,316 21,253

79

No variation 3 Coca-Cola France Coca-Cola France 3,290,847 16,834

78

No variation 4 Sephora France Sephora France 1,131,921 22,643

77

Up 5 Garnier France Garnier France 514,149 62,716

77

Down 6 Orangina Orangina 991,216 32,939

77

Up 7 Bioderma France Bioderma France 459,723 65,069

77

Down 8 M&M's France M&M's France 2,320,141 12,456

77

No variation 9 L'Oréal Paris France L'Oréal Paris France 853,363 14,576

75

Up 10 BMW France BMW France 578,514 14,704

74

Up 11 Police France Police France 519,874 14,122

74

Down 12 Greenpeace France Greenpeace France 450,966 15,392

74

Up 13 Danette France Danette France 1,294,540 7,237

74

Down 14 Volkswagen France Volkswagen France 785,466 7,904

74

Down 15 Lancome France Lancome France 319,538 33,668

73

Up 16 European Parliament European Parliament 318,696 15,885

73

Up 17 Gifi France Gifi France 344,678 9,540

73

Up 18 Golem13 France Golem13 France 101,820 34,816

73

No variation 19 Nocibé France Nocibé France 711,930 6,995

73

Up 20 Kiabi France Kiabi France 1,689,360 2,562

73

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

View more

2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
View more

3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

View more