Facebook Local Brands - Finland

Total: 53

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Iltalehti Suomi Iltalehti Suomi 360,742 938

74

Up 2 Ebookers Suomi Ebookers Suomi 47,944 3,726

70

Down 3 Yle Suomi Yle Suomi 49,242 11,512

70

Down 4 Pizzaonline Suomi Pizzaonline Suomi 36,156 3,423

70

No variation 5 Jimms Suomi Jimms Suomi 32,343 1,692

68

Up 6 Lippu Suomi Lippu Suomi 36,748 1,356

67

No variation 7 Stara Suomi Stara Suomi 147,240 248

67

Down 8 Hs Suomi Hs Suomi 179,590 152

67

Up 9 Vauva Suomi Vauva Suomi 25,148 1,105

66

Down 10 Kannettavatietokone Suomi Kannettavatietokone Suomi 7,440 9,746

66

Up 11 Lidl Suomi Lidl Suomi 244,053 110

66

Up 12 Tiede Suomi Tiede Suomi 27,757 896

65

Down 13 Danskebank Suomi Danskebank Suomi 26,463 984

65

Down 14 Ksml Suomi Ksml Suomi 31,883 701

65

Up 15 Nyt Suomi Nyt Suomi 36,861 398

64

Up 16 Tapiola Suomi Tapiola Suomi 27,924 573

64

Up 17 Finavia Suomi Finavia Suomi 42,022 454

64

Up 18 Kauppalehti Suomi Kauppalehti Suomi 46,142 191

63

Up 19 Uusisuomi Suomi Uusisuomi Suomi 40,801 197

63

Up 20 Seiska Suomi Seiska Suomi 77,297 81

62

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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