Facebook Global Brands - Poland

Total: 29

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Belvedere Vodka Belvedere Vodka 2,074,698 2,180

79

Up 2 SHOWROOM SHOWROOM 350,018 1,616

74

Down 3 Merlin Merlin 107,527 4,976

73

Down 4 Wódka Żołądkowa Gorzka Wódka Żołądkowa Gorzka 169,219 2,713

73

Down 5 LOT LOT 231,119 1,192

72

No variation 6 Zortrax Zortrax 136,119 722

69

No variation 7 Off Off 71,251 1,025

68

No variation 8 Ogame Ogame 88,141 305

65

No variation 9 Sobieski Vodka Sobieski Vodka 89,339 301

64

Up 10 ING Bank Śląski ING Bank Śląski 213,739 41

62

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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