Facebook Global Brands - France

Total: 408

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Louis Vuitton Louis Vuitton 20,598,316 155,911

98

No variation 2 Chanel Chanel 20,370,557 102,336

97

No variation 3 Christian Dior Christian Dior 16,214,353 22,083

92

No variation 4 Bugatti Bugatti 4,646,459 62,451

91

No variation 5 Lacoste Lacoste 14,749,992 9,116

88

Up 6 Bata Bata 4,193,678 17,773

87

Up 7 Wiko Mobile Wiko Mobile 1,999,051 31,060

87

No variation 8 L'Oréal Group L'Oréal Group 2,118,956 35,464

86

Down 9 Hermés Hermés 2,886,514 19,340

86

Down 10 Yves Saint Laurent Yves Saint Laurent 2,801,413 22,295

86

Up 11 Jennyfer Jennyfer 2,830,473 15,630

86

No variation 12 Parfums Givenchy Parfums Givenchy 1,852,636 20,975

85

Down 13 Moët & Chandon Moët & Chandon 2,298,496 22,435

85

Down 14 Balenciaga Balenciaga 1,266,216 30,864

85

No variation 15 Undiz Undiz 1,454,267 14,560

84

No variation 16 L'Oréal Paris L'Oréal Paris 33,211,527 8,132

84

Up 17 Voyage prive France Voyage prive France 2,061,305 8,815

84

Down 18 Givenchy Givenchy 2,712,604 7,518

83

Down 19 Etam Etam 1,323,141 11,247

83

Up 20 Cartier Cartier 4,238,292 3,809

82

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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