Facebook Global Brands - Australia

Total: 109

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Billabong Billabong 4,444,717 3,059

81

Up 2 Lorna Jane Lorna Jane 1,117,439 3,270

78

Down 3 Black Milk Clothing Black Milk Clothing 741,365 3,437

77

No variation 4 Surfer Girl Surfer Girl 3,071,193 610

76

Up 5 Alfemminile Alfemminile 692,871 1,095

75

Down 6 Qantas Qantas 1,210,243 537

74

Up 7 Virgin Australia Virgin Australia 702,847 1,125

74

Down 8 Arnott's Tim Tam Arnott's Tim Tam 384,489 2,511

73

Down 9 Pepperstone Pepperstone 45,401 17,663

72

No variation 10 Triangl Triangl 262,548 923

70

No variation 11 Bonds Bonds 946,572 120

69

Up 12 Shoes of Prey Shoes of Prey 259,878 288

67

No variation 13 RedBalloon RedBalloon 155,888 346

66

Down 14 Vision Direct Australia Vision Direct Australia 91,156 651

66

Up 15 Take 3 Take 3 40,269 1,044

66

No variation 16 Atlassian Atlassian 163,839 240

65

Down 17 Flippa Flippa 34,001 1,066

65

No variation 18 S P Jain School of Global Management S P Jain School of Global Management 275,890 109

64

Up 19 Tigerlily Tigerlily 60,864 351

64

Down 20 Envato Tuts+ Envato Tuts+ 213,976 100

63

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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