Facebook Brands & Organisations - United Kingdom

Total: 1142

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Burberry Burberry 17,360,246 96,481

87

No variation 2 Aston Martin Aston Martin 6,930,369 47,443

83

No variation 3 British Airways British Airways 3,044,436 63,021

82

No variation 4 Rolls Royce Cars Rolls Royce Cars 4,436,134 42,442

82

No variation 5 Unilever Unilever 3,703,971 60,027

81

No variation 6 Jimmy Choo Jimmy Choo 3,595,272 26,269

80

No variation 7 Asda Asda 1,930,503 43,092

80

Up 8 Dove Dove 27,882,345 4,720

79

Up 9 Amnesty International Amnesty International 1,931,948 27,469

79

Down 10 Land Rover Land Rover 15,601,519 4,300

79

Up 11 BBC Learning English BBC Learning English 3,228,786 14,948

79

Down 12 Cadbury Dairy Milk Cadbury Dairy Milk 16,440,710 4,833

79

Down 13 Bentley Bentley 2,474,133 19,361

78

No variation 14 Cornetto Cornetto 11,457,678 5,966

78

Down 15 Johnnie Walker Johnnie Walker 14,458,373 4,075

78

Up 16 Rolls Royce Group Rolls Royce Group 1,222,074 25,922

78

No variation 17 Grant's Whisky Grant's Whisky 1,942,511 21,324

77

Down 18 International English Language Testing System (IELTS) International English Language Testing System (IELTS) 4,793,269 3,901

77

No variation 19 William Hill William Hill 518,919 36,607

77

Up 20 Coca-Cola Great Britain Coca-Cola Great Britain 2,543,748 11,658

77

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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