Facebook Brands & Organisations - New Zealand

  • Auckland
  • Bay of Plenty
  • Canterbury
  • Chatham Islands
  • Gisborne
  • Hawke's Bay
  • Manawatu-Wanganui
  • Marlborough
  • Nelson
  • Northland
  • Otago
  • Southland
  • Taranaki
  • Tasman
  • Waikato
  • Wellington
  • West Coast

Total: 36

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Stuff New Zealand Stuff New Zealand 479,333 2,099

70

No variation 2 Tvnz New Zealand Tvnz New Zealand 237,322 2,977

69

No variation 3 Air New Zealand Air New Zealand 1,503,482 394

68

Up 4 3news New Zealand 3news New Zealand 287,604 1,226

67

Down 5 Realenz New Zealand Realenz New Zealand 105,165 4,619

67

Up 6 Treatme New Zealand Treatme New Zealand 59,367 3,422

64

Down 7 ANZ ANZ 100,391 1,487

64

Up 8 Countdown New Zealand Countdown New Zealand 285,924 82

60

No variation 9 Westpac New Zealand Westpac New Zealand 62,486 460

60

No variation 10 Smallworlds Smallworlds 212,228 142

59

Up 11 Xero Xero 138,530 139

59

No variation 12 Affilorama Affilorama 25,031 1,021

59

Up 13 Starnow Starnow 99,839 100

57

Down 14 Tv3 New Zealand Tv3 New Zealand 159,964 46

57

No variation 15 Aatravel New Zealand Aatravel New Zealand 36,226 263

56

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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