Facebook Brands & Organisations - The Netherlands

Total: 267

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Shell Shell 7,449,709 93,248

86

No variation 2 Philips Philips 9,168,032 55,018

85

No variation 3 Tommy Hilfiger Tommy Hilfiger 11,888,412 16,413

82

No variation 4 IKEA Foundation IKEA Foundation 1,264,387 99,090

81

Up 5 Adidas Originals Adidas Originals 31,510,104 1,780

79

Down 6 G-Star Raw G-Star Raw 2,336,041 18,974

78

No variation 7 Greenpeace Greenpeace 2,896,211 12,602

78

No variation 8 Koninklijk Huis Koninklijk Huis 254,683 21,549

73

Up 9 Prénatal Moeder en Kind Prénatal Moeder en Kind 202,602 8,745

70

Up 10 PrimaDonna PrimaDonna 234,106 7,200

70

Up 11 Suitsupply Suitsupply 468,490 3,725

70

Up 12 Orangina International Orangina International 1,550,639 1,340

70

Up 13 Viktor & Rolf Viktor & Rolf 323,836 3,357

69

Up 14 Ketel One Ketel One 917,631 1,148

69

Down 15 Booking Booking 8,430,376 85

69

Up 16 Nsmbl Nederland Nsmbl Nederland 141,955 4,235

68

Up 17 Metronieuws Nederland Metronieuws Nederland 396,452 1,315

68

No variation 18 Hunkemöller Hunkemöller 1,693,192 728

68

No variation 19 Moccona Moccona 174,721 5,455

68

Down 20 I amsterdam I amsterdam 787,365 667

68

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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