Facebook Brands & Organisations - Mexico

Total: 282

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Corona México Corona México 7,170,370 484,474

89

Up 2 Cerveza Modelo Cerveza Modelo 4,268,704 93,197

82

Down 3 Volkswagen de México Volkswagen de México 5,041,599 28,867

82

Up 4 Lyncott Lyncott 1,256,412 113,109

81

No variation 5 Mary Kay de México Mary Kay de México 3,687,383 29,654

81

Up 6 Andrea Andrea 4,736,693 22,647

81

Up 7 Starbucks Mexico Starbucks Mexico 3,835,980 25,804

80

Down 8 Converse Mexico Converse Mexico 5,555,138 12,729

80

Up 9 Cinemex Cinemex 7,436,354 7,693

80

Up 10 El Palacio de Hierro El Palacio de Hierro 3,600,631 14,391

80

No variation 11 Cerveza Tecate Cerveza Tecate 2,979,879 26,863

79

Up 12 Sams Club México Sams Club México 5,048,333 7,862

79

Down 13 Cinépolis Cinépolis 11,583,068 2,032

78

Up 14 Nissan México Nissan México 2,783,046 11,174

78

Up 15 Tostitos MX Tostitos MX 1,184,514 53,161

78

Up 16 Cerveza Victoria México Cerveza Victoria México 3,137,439 14,111

78

Down 17 Bonafont Bonafont 2,021,354 15,416

78

Down 18 Xbox Mexico Xbox Mexico 3,336,897 9,497

78

Up 19 Marías Gamesa Marías Gamesa 797,281 66,841

78

Up 20 PlayStation Latinoamérica PlayStation Latinoamérica 3,965,827 6,514

78

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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