Alianzo Rank Local Brands - Countries

Total: 18431

  # PROFILE
No variation 1 The White House The White House 85 62 89 88 0 66 50 72 91 7 68 0
No variation 2 Macy's Macy's 0 79 79 88 68 52 81 77 82 0 42 0
No variation 3 Nordstrom Nordstrom 73 72 77 71 55 51 98 84 75 0 0 0
No variation 4 United States Marine Corps United States Marine Corps 0 73 79 73 0 0 0 81 90 0 0 0
No variation 5 U.S. Air Force U.S. Air Force 14 80 79 58 0 0 0 60 91 0 71 0
No variation 6 Budweiser Budweiser 0 81 87 87 0 0 0 54 79 0 0 0
No variation 7 European Parliament European Parliament 18 75 72 62 1 78 67 52 88 0 71 0
Up 8 U.S. Marines U.S. Marines 18 85 82 82 0 52 63 0 90 0 87 0
Down 9 Turkcell Turkcell 23 76 79 94 30 65 26 53 69 0 0 0
No variation 10 Primark Primark 0 60 76 70 67 39 62 88 74 0 0 0
Up 11 Kohl's Kohl's 0 69 67 72 75 78 86 76 71 0 0 0
Down 12 PP PP 65 79 68 59 0 0 0 49 83 0 60 0
Up 13 Bergdorf Goodman Bergdorf Goodman 73 68 67 59 33 60 73 83 64 0 0 0
No variation 14 Аэрофлот (Aeroflot) Аэрофлот (Aeroflot) 0 65 64 68 30 0 0 76 85 76 0 0
Down 15 T-Mobile USA T-Mobile USA 18 75 62 79 68 63 0 66 71 0 0 0
Up 16 Lojas Renner Lojas Renner 16 59 79 73 74 88 76 80 57 0 0 0
Down 17 PSOE PSOE 1 76 67 61 0 69 36 48 82 0 59 0
Up 18 Cinépolis Cinépolis 0 84 86 79 1 0 24 58 58 0 0 0
Up 19 Policía Colombia Policía Colombia 0 73 74 73 0 78 32 68 63 0 61 0
No variation 20 Selfridges Selfridges 5 68 62 66 56 0 59 75 75 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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