Alianzo Rank Local Brands - Categories

Total: 18438

  # PROFILE
No variation 1 The White House The White House 85 62 89 86 0 66 50 72 91 7 69 0
No variation 2 Nordstrom Nordstrom 74 68 78 69 55 51 98 84 75 0 0 0
No variation 3 United States Marine Corps United States Marine Corps 0 73 79 69 0 0 0 80 90 0 0 0
No variation 4 U.S. Air Force U.S. Air Force 14 79 78 55 0 0 0 60 91 0 72 0
No variation 5 U.S. Marines U.S. Marines 18 86 84 81 0 52 63 0 90 0 92 0
No variation 6 European Parliament European Parliament 18 74 73 60 1 78 67 52 88 0 69 0
No variation 7 Primark Primark 0 64 72 68 67 39 62 88 74 0 0 0
Up 8 Macy's Macy's 0 74 48 83 67 53 81 77 82 0 43 0
Up 9 Аэрофлот (Aeroflot) Аэрофлот (Aeroflot) 0 65 67 73 30 0 0 76 85 78 0 0
Down 10 PP PP 65 76 67 58 0 0 0 49 83 0 58 0
Up 11 Lojas Renner Lojas Renner 16 58 79 83 74 86 76 79 57 0 0 0
Down 12 PSOE PSOE 1 78 69 61 0 69 36 48 82 0 62 0
No variation 13 Turkcell Turkcell 23 69 73 89 30 66 26 52 69 0 0 0
No variation 14 Budweiser Budweiser 0 69 80 74 0 0 0 54 79 0 0 0
No variation 15 Selfridges Selfridges 5 64 69 70 56 0 60 73 75 0 0 0
No variation 16 Policía España Policía España 1 86 76 58 0 0 0 57 71 0 0 0
Up 17 Cinépolis Cinépolis 0 83 85 77 1 0 24 57 58 0 0 0
Up 18 Policía Colombia Policía Colombia 0 73 72 69 0 78 32 68 63 0 68 0
Down 19 National Rifle Association National Rifle Association 0 80 82 79 0 50 41 0 80 0 0 0
No variation 20 UNAM UNAM 0 82 77 49 0 0 0 31 82 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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