Alianzo Rank Local Brands - Categories

Total: 18409

  # PROFILE
No variation 1 The White House The White House 85 62 96 84 0 67 50 84 91 7 64 0
No variation 2 United States Marine Corps United States Marine Corps 0 74 84 70 0 0 0 89 90 0 0 0
No variation 3 European Parliament European Parliament 17 80 80 60 1 77 67 59 85 0 66 0
No variation 4 U.S. Air Force U.S. Air Force 14 80 85 46 0 0 0 66 91 0 68 0
Up 5 U.S. Marines U.S. Marines 18 83 89 82 0 53 63 0 90 0 84 0
Down 6 Nordstrom Nordstrom 74 71 77 58 50 52 98 67 75 0 0 0
No variation 7 PP PP 65 77 74 56 0 0 0 58 85 0 54 0
Up 8 Аэрофлот (Aeroflot) Аэрофлот (Aeroflot) 0 66 72 72 27 0 0 85 85 77 0 0
Down 9 Budweiser Budweiser 0 74 93 81 0 0 0 64 75 0 0 0
Up 10 T-Mobile USA T-Mobile USA 17 74 70 85 62 65 0 78 70 0 0 0
Down 11 Macy's Macy's 0 72 69 75 61 53 81 57 81 0 40 0
Up 12 Primark Primark 0 67 80 64 60 40 62 72 75 0 0 0
Down 13 PSOE PSOE 1 77 72 66 0 71 36 55 83 0 58 0
No variation 14 Kohl's Kohl's 0 78 71 70 68 74 86 58 72 0 0 0
Up 15 Policía Colombia Policía Colombia 0 72 82 72 0 77 32 75 66 0 65 0
Down 16 National Rifle Association National Rifle Association 0 84 91 77 0 51 41 0 81 0 0 0
Up 17 Cinépolis Cinépolis 0 84 91 76 1 0 24 65 59 0 0 0
Up 18 Samsung Russia Samsung Russia 0 61 59 93 0 0 0 78 83 80 0 0
Down 19 UNAM UNAM 0 81 81 54 0 0 0 37 84 0 0 0
Up 20 Selfridges Selfridges 5 68 70 64 50 0 60 83 69 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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