Alianzo Rank Global Brands - Canada

Total: 497

  # PROFILE
No variation 1 Blackberry Blackberry 84 81 78 70 66 78 0 0 90 77 0 1
No variation 2 Air Canada Air Canada 14 67 67 64 80 43 52 75 89 0 0 0
No variation 3 Lululemon Athletica Lululemon Athletica 67 76 74 61 61 22 78 85 58 0 0 0
No variation 4 Four Seasons Four Seasons 1 70 77 57 75 37 66 78 70 0 0 0
No variation 5 HootSuite HootSuite 1 85 70 58 60 50 60 62 63 13 42 28
Up 6 Hudson's Bay Hudson's Bay 0 62 66 52 0 31 68 52 82 0 0 0
Down 7 Tim Hortons Tim Hortons 0 67 63 68 0 0 0 55 80 0 0 0
No variation 8 Scotiabank Scotiabank 1 65 68 56 0 41 33 46 72 0 0 0
No variation 9 Aldo Aldo 0 62 76 53 0 0 68 59 56 0 0 0
Up 10 SAQ SAQ 0 53 74 27 62 0 52 58 51 0 0 0
Down 11 Bank of Montreal (BMO Financial Group) Bank of Montreal (BMO Financial Group) 0 60 58 60 76 0 0 0 73 0 0 0
No variation 12 Desjardins Desjardins 0 55 65 56 68 36 0 17 53 0 0 0
No variation 13 Keurig Keurig 0 60 70 62 0 62 55 0 52 0 0 0
No variation 14 Canada Goose Canada Goose 0 60 67 55 0 18 41 0 58 0 0 0
Up 15 Cenovus Energy Cenovus Energy 0 55 55 38 56 0 0 39 54 0 0 0
Down 16 Rotman School of Management Rotman School of Management 0 57 51 48 59 0 38 43 49 0 32 0
No variation 17 Schulich School of Business Schulich School of Business 57 52 51 45 0 20 0 0 62 0 0 0
Up 18 Luxy Hair Luxy Hair 65 52 63 90 0 0 58 56 0 0 0 0
Down 19 Garage Garage 49 52 68 57 0 0 61 75 0 0 0 0
Down 20 GoodLife Fitness GoodLife Fitness 61 59 60 55 7 50 41 61 0 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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