Alianzo Rank Brands & Organisations - Categories

Total: 97128

  # PROFILE
Up 1 NASA NASA 16 99 86 85 85 95 27 84 96 73 100 0
No variation 2 BMW BMW 72 80 83 86 78 99 53 93 93 51 0 76
Down 3 PlayStation PlayStation 85 93 84 94 0 98 0 91 86 42 76 67
No variation 4 United Nations United Nations 64 92 79 74 94 91 58 60 99 0 74 88
No variation 5 Red Bull Red Bull 64 73 90 94 71 67 52 92 89 86 42 31
No variation 6 Mercedes-Benz Mercedes-Benz 63 86 85 84 1 96 66 92 90 0 0 80
Up 7 Nike Nike 22 90 92 93 89 72 0 99 85 0 0 1
No variation 8 Victoria's Secret Victoria's Secret 22 85 81 93 70 59 71 98 83 78 56 71
Down 9 Coca-Cola Coca-Cola 50 82 84 87 0 65 52 80 94 99 57 72
Up 10 H&M H&M 0 76 81 81 84 98 69 93 93 85 0 74
Down 11 Adidas Adidas 24 70 87 82 82 67 60 89 91 92 0 74
Down 12 Unicef Unicef 70 90 81 75 83 90 78 83 88 0 0 0
Down 13 htc htc 65 82 80 85 64 89 54 81 83 81 0 84
Down 14 Burberry Burberry 18 89 88 81 80 88 64 87 77 0 30 96
Down 15 Lamborghini Lamborghini 0 81 85 90 69 95 58 90 88 79 44 0
No variation 16 Chanel Chanel 0 90 92 89 92 63 0 68 82 69 0 89
Up 17 Greenpeace Greenpeace 70 85 78 75 40 53 59 78 88 0 0 54
Up 18 Turkish Airlines Turkish Airlines 0 78 81 93 70 89 0 82 86 66 44 65
Down 19 Starbucks Starbucks 1 87 67 65 86 73 82 95 91 67 74 47
Up 20 KFC KFC 0 75 83 90 68 50 51 79 87 96 0 82

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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